The Bachelor Spikes Surge In Interest In This Mexican Hot Spot
"The Bachelor" Season 28 is officially heading into its romantic finale — and what better backdrop for Joey Graziadei to finally choose his true love than the picture-perfect Tulum, Mexico? The gorgeous destination was showcased on the show on March 11 (episode 9), and on Monday, March 25, at 8:00/7:00 p.m. Central, the final episode will continue to flaunt Tulum as Daisy, Kelsey, and Rachel compete for Joey's final rose — all while soaking it up in the Caribbean destination's turquoise waters, white-sand beaches, and jungle-hidden cenotes.
Getting "The Bachelor" boost isn't anything new for a destination like Tulum. In fact, it's almost expected at this point. In a single day since "The Bachelor" Season 28 Episode 9 on March 11, Islands found that searches for Tulum have skyrocketed by 2,200%, while inquiries for "flights to Tulum, Mexico" have also seen a whopping 170% increase.
Plus, the show will also be doing what it does best: shining the spotlight on three spectacular Hyatt Inclusive Collection resorts — Secrets Tulum Resort & Beach Club, shown on the March 11 episode; Secrets Akumal Riviera Maya; and Dreams Tulum Resort & Spa — all of which will make for an unforgettable setting.
Visiting Tulum, The Bachelor style
If the show has your wanderlust going, you'll be happy to know that visiting Tulum as "The Bachelor" contestants do is possible. Operating for more than 20 years, Hyatt's Inclusive Collection resorts are all about three things: luxury, romance, and pampering. Offering guests an all-inclusive experience in the heart of the Riviera Maya, the three properties featured on the show are designed with your comfort and enjoyment in mind.
First, there's Secrets Tulum Resort & Beach Club, which Islands discovered was up in search rankings by 300% in a single day since the 9th episode of "The Bachelor." This is an adults-only resort equipped with secluded pools, direct beach access, a spa, and 14 bars and restaurants to choose from that'll satisfy any craving. Plus, with rooms starting at around $600 a night for two guests, luxury and romance are within reach.
Then, you've got Secrets Akumal Riviera Maya, which will be showcased during the finale. Located along the shore of Tulum's famous Akumal Beach, the adults-only resort has rooms starting around $560 a night for two guests, as well as three pools, an on-site spa, and 16 restaurants and bars. Lastly, there's Dreams Tulum Resort & Spa. A family-friendly resort with direct beach access, rooms start from $559 a night. Equipped with two pools, a child-friendly water park and kid's club, and child care services (for an additional cost), it ensures that every member of the family will find their own fun.
Budget-friendly alternatives and activities in Tulum
Alternatively, if you're on a tight budget, there are plenty of cheaper resorts at this Caribbean destination that'll still let you enjoy the best of Tulum. For starters, places like Bau Tulum (starting from $142 a night with breakfast included), Irie Tulum Boutique Hotel ($74 a night), and Xscape Tulum ($60 a night) are all great options where you can enjoy comfort and serenity — as well as easy access to nearby local attractions and beaches. For something a little more mid-range, options like TripAdvisor favorites Villa Pescadores by Ahau Collection ($275 a night) and Mi Amor Colibri Boutique Hotel ($240 a night) are well-loved choices.
As for what to do once you're actually in Tulum, there's nothing quite like jumping headfirst into the area's natural and historical sites. Islands scrapped data from TripAdvisor, including the total number of reviews for more than 2,899 activities, type of activity, and TripAdvisor review score, to identify and rank Tulum's best things to do in 2024. The first option, with a rating of 4.5 out of five stars and over 30,000 reviews, is the Tulum Archeological Site — a collection of ancient Mayan ruins overlooking the sea.
Swimming in nearby cenotes is also beloved by reviewers. Top choices include Cenote Dos Ojos, Gran Cenote, and Cenotes Sac Actun. Of course, you can always keep it traditional and hit up a beach — the 4.5-star Playa Paraiso is a reviewer favorite. Enjoy some of the best snorkeling in the region while you're at it. Tulum is all about adventure and discovery — and enjoying a few margaritas by the water, of course.